The Age of Surveillance Capitalism Shoshana Zuboff I pored over this book, stayed with the words. Read and reread them. Drank deeply from their wisdom. It was not an easy read, but ultimately it gave far more than it took. The Age of Surveillance Capitalism is a seminal text for our age. Zuboff's account of surveillance capitalism is elegant, poised and persuasive. Yet for all her brilliance, Shonanna’s central thesis suffers a number of fundamental flaws. Where the Age is at it’s strongest is in the articulation of surveillance capitalism. Consider this, ‘Who owns your face?’, ‘Who owns your behaviour?’ What you do, where you go, who you know, all this has value and extracting value from these data is the business model of the surveillance capitalist. But this is only the description, where Zuboff’s account takes a darker turn, is in the control. Once Surveillance Capitalists have provided a d...
mediocrity articulated. Deathly dull book reviews